Monday, June 8, 2009

Naughty Secretary Club: A Marketing Campaign for Craft Show Vendors

Naughty Secretary Club: A Marketing Campaign for Craft Show Vendors

Jennifer Perkins shares some wisdom about how to make the best of your marketing tricks when it comes to craft fair season. This is a must-read for all craft fair lovers!


Some of the tips she gives us:

  • Web Banners! Make use of the ones provided on craft fair websites (like those above) for some mutual pimpage.
  • Swag! Make sure you have business cards, stickers or postcards; something with your name on it, to give away at the fair! People will remember free stuff.
  • Schmooze! You're going to want to take a tour of the fair to shop, so make friends with your fellow vendors and make some good network connections!
This and more of Jen's wise advice are over at the Naughty Secretary Club Blog.

Thanks for stopping by!

3 comments:

  1. Nice post! Absolutely, positively mingle with the vendors. Those are THE CAPTIVE AUDIENCE members and often become friends as well as customers!! Other vendors are the people you can count on being there. I wish I had thought about gearing some things toward them when i was doing craft shows, such as simple kits or the ability to have a table set up to lead a simple jewelry craft lesson. :)

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  2. Hi there! Just wanted to thank you for hanging out with me over on abeadaday. It makes it so much more fun to get to know fellow bloggers!!

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  3. No thanks necessary, I LOVE your blog! My problem is I spend too much time enjoying others' blogs and not enough time generating content for my own. I'm going to have to start budgeting time!! hahaha

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